MAGAZINE COVERS
i-D magazine, Cover stars Daisy Lowe and Will Blondelle
Photography Terry Richardson
(an example I love)
Photography Terry Richardson
(an example I love)
* Simplicity
* Use of body shape/language and text
* Usual, big, bold i-D logo that stands out
* Cheeky use of barcode
* No clutter of information
* No horrible in your face colours
* Really nice, crisp, bold, capitalised fonts
* I love you. What else is there to say?
* Use of the i-D eye
House Beautiful magazine, March 2011
(an example that works)
* Shows off the 'power of pink'
* Collection of pastel colours that attract the eye
* No subtleties
* Contrast between colours, including yellow and white
* Image and colour suited to it's message
* 'Warm, flattering, sexy' - colours and fonts match descriptive words
* Text maybe becomes a bit cluttered in itself by being placed on top of an equally full image
* Text attempts to go down the middle where most space is available
* Font and colour are carried on throughout the magazine, with a more readable and legible body text in black
* Continuous theme
* Use of the exclamation mark to mark importance
Look magazine, featuring Cheryl Cole
(an example that's bloody awful)
(an example that's bloody awful)
* A mix of some seriously garish colours in order to try and catch the buyer's eye. Literally every colour under the sun
* I hate yellow, but it obviously sells
* LOOK logo evidently at the top of the hierarchy and then the main focus within the magazine, which appears to be another boring story that probably isn't true about Cheryl Cole
* Interesting font for 'Spring Hits The Hight St!'
* Fonts and use of colour generally carries on throughout the magazine
* Everything is so unbelievably cluttered, where do you look first
* Everything is kind of just piled on in hope that they can advertise the contents of the magazine as much as they can in order to try and catch attention
* The most important issues are evidently displayed on the cover of the magazine 'Wow! Get a Hollywood flat stomach!'...
* Plenty of exclamation marks to highlight points!!!!
* The magazine sells so it must be doing something right
* I hate yellow, but it obviously sells
* LOOK logo evidently at the top of the hierarchy and then the main focus within the magazine, which appears to be another boring story that probably isn't true about Cheryl Cole
* Interesting font for 'Spring Hits The Hight St!'
* Fonts and use of colour generally carries on throughout the magazine
* Everything is so unbelievably cluttered, where do you look first
* Everything is kind of just piled on in hope that they can advertise the contents of the magazine as much as they can in order to try and catch attention
* The most important issues are evidently displayed on the cover of the magazine 'Wow! Get a Hollywood flat stomach!'...
* Plenty of exclamation marks to highlight points!!!!
* The magazine sells so it must be doing something right
POSTERS
Bestival poster, 2011
(an example I love)
* Contrast between hand drawn and digital
* Very appropriate colour, style and type for target audience, that will definitely attract and appeal to the eye
* Top of the hierarchy is evidently what the poster is all about, Bestival, in very bright hand drawn type
* Date would evidently be read next due to it's positioning, however, in terms of pt size, 'The Cure' would be up next
* Band names would all be positioned within the middle of the hierarchy, as they are obviously of high importance, then from then on, other little extras such as contact information comes afterwards
* Different type used for each individual band, representing them in one way or another
La Shark, Magazine Cover single launch poster
(an example that works)
* Appropriate to image and sound of La Shark
* Continuity between website, CD artwork and poster
* Band name at the top of the hierarchy in terms of pt size
* What it is, who it is plus date and time are all of equal importance
* The more well-known, for example Maccabees, are printed bigger than those people may not be all that familiar with
* Simple, image and text, doesn't massively scream out but I doubt it wants to be too overly obvious
* Text gets a little bit lost between the image
The Faversham poster, Moustache
(a poster that's bloody awful)
* Yellow is the worst thing ever
NEWSPAPER SPREADS
(images on disk, scan from here)
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