After getting together with my group, we brain stormed a load of ideas and finally decided that our best option was to start by aiming our products at those who could currently be seen as 'unhappy'. By doing this, it gives reason to our project, and isn't just sticking with the easy option of aiming it at students.
Now that we have decided on our audience, we needed to think of appropriate products that would suit their needs and also general items that would be associated with this occupation.
- mugs
- confectionary
- tea/coffee cups
- pens
- stationary
- desk tidies
- calendar
- diary
- post it notes
- paper
- sweets
- laptop/computer
- postage stamps
- envelopes
- USB drives
- files
- planners
- index flags
- notice boards
- flip charts
- labels
- promotional products
- personalised stationary
In the end, three different products were decided upon. These being a calendar, tea/coffee cups and also coasters. This could then lead off into the creation of some form of promotional poster or flyer for the products.
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