Tuesday, 8 November 2011

PUTTING NEW IDEAS INTO ACTION


Started creating business card sized rectangles on an A3 page that was split up equally in order to fit each one on. 15 tips seemed like a reasonable amount at this stage.


A dashed line was used in order to suggest to the recipient that the tip is to be cut out. Cutting out the tip is evidently useful to the burglar as it is something they can always keep with them on the move. They might forget, you never know...


Using this format, the different tips collected were put into the spaces, along with the kitty logo.
Helvetica condensed was used for the font mainly because of its use on the boards of mug shots, and also for its legibility and readability. 



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